The Pointer At 30: Plain Voices

BY CHIKA KWAMBA

FOR three decades, The Pointer Newspaper has been a defining force in the landscape of Delta State’s journalism. This government-owned publication, launched in October 1994, has not only communicated state policies and projects but has also captured the perspectives and voices of Deltans, providing a balanced and steady stream of public feedback. With its mis­sion of informing, educating, and entertaining the public, The Pointer remains pivotal in fostering transparency and bridging the gap between the government and its people.

To assess the impact and progress of The Point­er over the years, feedback was gathered from readers spanning diverse demographics across the state. This milestone marks a reflection on its achievements in championing the truth and unity, staying true to ethical journalism, and its contributions to promoting the state’s growth.

A Slice of Yesterday

An academician from Dennis Osadebay Uni­versity (DOU) Asaba, Dr Henry Unuajohwofia, shares a historical narrative that contextualizes The Pointer’s emergence. He recalls, “The cre­ation of Delta State on August 27, 1991, was a significant moment, providing autonomy to the ethnic groups south of the Niger River. One of the immediate priorities of the new administration was establishing a dedicated medium for dis­seminating state information.”

The government’s establishment of The Pointer was intended to facilitate a “two-way traffic” of information—informing the public of state af­fairs and keeping the government in tune with local sentiment. Dr. Unuajohwofia reflects on the pioneering efforts: “The founding director embraced the mission with passion and dedica­tion, launching the paper with great optimism, thereby inducting Delta State into the cadre of states with their newspapers.”

Withstanding the challenges of print media in an era where electronic news dominates, The Pointer has remained steadfast, evolving with the times to sustain readership amidst a shifting media landscape. “Its endurance is not merely survival but a confirmation of the management’s vision over the years,” he notes. Unuajohwofia acknowledges the paper’s expansion, noting that The Pointer is accessible in other states. “During a recent visit to Abuja, a friend mentioned buy­ing it in Kaduna, a significant achievement for a state-owned publication.”

Looking to the future, Dr Unuajohwofia advo­cates for technological investment, emphasizing the role of The Pointer’s online edition in keeping the publication relevant in an increasingly digital world. He praises the forward-thinking leader­ship of the current General Manager, Mr. Godfrey Ubaka, and supports the acquisition of modern printing equipment to enhance the paper.

Resilience in Challenging Times

Meanwhile, the Chairman of the Nigeria Union of Journalists, Delta State Council, Comrade Churchill Oyowe, views The Pointer’s journey as one of resilience. “The Pointer’s story, three decades later, is one of quiet determination and strength,” he states. “Its continuity stands out, withstanding challenges that have closed the doors of many state-owned newspapers.”

Comrade Oyowe also emphasizes The Pointer’s role as a committed voice for the Delta State Gov­ernment while maintaining journalistic objectiv­ity. He acknowledges the grassroots impact the paper has made, despite the logistical limitations. “The Pointer has adapted to modern publishing practices and serves as an unwavering ally of the Delta State Government. It’s a rare achievement in a time when state-owned media struggle.”

Embracing the Digital Transition

Data analyst Monday Chukwunonso from Ika Northeast Local Government Area commends The Pointer for its resilience and adaptability. He recog­nizes the transformation within the media industry over the past three decades, remarking on the pa­per’s ability to transition smoothly into the digital age. “For The Pointer to still be in circulation is proof of its importance in delivering informa­tion to Deltans” he says, adding his congratula­tions to both the Delta State Government and the publication itself for achieving this milestone.

Upholding Ethical Standards

Civil servant, Benedict Agboje from Ika North East highlights The Pointer’s contributions to public awareness, noting its high ethical standards in reporting. According to Agboje, The Pointer has played a key role in publicizing government programs, allowing citizens to share their needs with the government while providing a valuable advertising platform for local businesses.

He recommends improvements to staff welfare and logistical support to enable the paper’s team to continue its work with greater efficiency and morale.

The Affordable and Accessible Voice for Delta

Larry Oboh, a Senior Data Processing Officer, re­gards The Pointer as a cost-effective and trustworthy source for advertisements and public information. “It brings reliable information to Deltans and cov­ers state recruitment processes from start to finish,” Oboh explains. The newspaper’s affordability and coverage make it a vital tool for residents looking to stay informed.

Reaching the Grassroots

For local business owner Henry Adigwe, The Pointer has fostered a sense of pride and connection within Delta State’s grassroots communities. Adigwe recounts how his daughter learned about a state-sponsored skill acquisition program through the paper. “My daughter’s involvement in this program demonstrates The Pointer’sreach and impact,” he says, encouraging continued dedication to commu­nity coverage and local events.

Similarly, Mr. Collins Odafe emphasizes The Point­er’s community focus, with coverage of events like weddings, coronations, and festivals across the state. Although he laments the declining interest in print media among today’s youth, he values the publication’s role in shaping public discourse. “I started reading newspapers in my school days,” he recalls. “There’s something unique about holding the paper in your hands and reading local stories.”

The Platform

Festus Ojemba lauds The Pointer’s commitment to amplifying government agendas and local news. For Ojemba, who frequently buys the paper, The Pointer provides a window into state and regional developments, helping citizens stay informed about issues that directly affect them.

Cheers To More Decades

As The Pointer commemorates its 30th anniver­sary, it celebrates an enduring legacy of resilience, progress, and public service. In a time when many government-owned publications have closed, The Pointer has evolved and thrived, continu­ally adapting to meet the needs of Delta State’s residents. Its achievements are a shared source of pride for the state and a beacon of journalistic integrity and dedication.

With strong leadership, The Pointer is poised for an even brighter future, embracing both the challenges and opportunities of modern media. The public is invited to continue supporting this homegrown publication by buying a copy or visit­ing its online platform at www.thepointersnews­paper.com, ensuring The Pointer remains a vital part of Delta’s story for decades to come.